01 · TITLE
2026 · CAPABILITY, NOT SOFTWARE

WORK,
REBUILT.

The AI capability system for people, teams and companies.

shift-ark-builder.lovable.app
ARK CAMPAIGN NO. 01 · WORK, REBUILT
01 · TITLE
2026 · CAPABILITY, NOT SOFTWARE

WORK,
REBUILT.

The AI capability system for people, teams and companies.

shift-ark-builder.lovable.app
ARK CAMPAIGN NO. 01 · WORK, REBUILT
TOOLS BOUGHT · PILOTS STALLED · CAPABILITY NEVER BUILT
02 · THE PROBLEM

You bought the tools.
Nothing changed.

Licences get visited once, then abandoned. Pilots stall. The workshop is forgotten by Friday. Nobody can show the board. Or the regulator. Evidence that anyone works differently. This is software tourism, and it is the default outcome of every AI rollout today. The EU AI Act (Article 4) now makes AI literacy a duty. With evidence.

TOOLS ≠ CAPABILITYPILOTS STALLNO EVIDENCE
03 · THE ANSWER
ONE IDEA · REPEATED DAILY

Three minutes a day.
On real work. Measured.

ARK is a daily capability system. Your people practise AI on their actual job. running their own prompts live, keeping every artifact. While the company gets what it never had: shared memory of what works, honest measurement of who can do what, and evidence it can put on the table.

LEARNERSTEAMSPARTNERS
04 · THE PAYOFF
WHAT WAS ALWAYS MISSING · NOW BUILT IN

What was always missing.
Now built in.

Ninety days build the capability. From there it compounds on its own.

EVERY PERSON

A daily practice that compounds. Artifacts you use at work, every week. A Capability Record that stays current, not a diploma that ages.

EVERY TEAM

The place new workflows get invented, tested and piloted. Team memory that grows with every experiment. Two steps ahead of the market.

LEADERSHIP

Change management with instruments: simulator, ROI, roadmap, evidence. Refreshed as models advance. The backbone, not a binder.

05 · THE TIMELINE
DAY 1 · DAY 30 · DAY 90 · AFTER

Day 1. Day 30. Day 90.

DAY 1

Everyone calibrated L1-L6. First reps run. First artifacts kept.

DAY 30

Streaks hold. Team memory fills. The simulator shows your org at next-generation capability.

DAY 90

Capability Records issued. ROI delta on the board table. Evidence report filed.

AFTER

It keeps running and evolving with the team. Every rep, session and pilot adds to collective knowledge the company owns and can transfer.

06 · THE DIFFERENCE
WHY NOTHING ELSE DOES THIS
VS COURSES

Courses end. Completion is not capability. ARK is daily, on real work, forever.

VS CONSULTANTS

They sell opinions about readiness. ARK runs a live simulator on YOUR occupations, YOUR tasks, YOUR euros.

VS TOOLS

Another licence is another place to be a tourist. ARK is the habit layer that makes every tool you already own pay.

Built on occupation science, not vibes: 968 occupations · 33,880 skill ratings · 10,628 real tasks · peer-reviewed exposure data · a weekly research agent watching the frontier.

07 · THE HUMAN LAYER

Facilitation is a
feature, not a vendor.

Six ARK Original programs ready to book. From AI Foundations to the 6-week Compliance Track. External and internal facilitators plug in with their own programs and run rooms with ARK's delivery tools. Every human session lands in every participant's record and the team's memory. Nothing evaporates.

6 ORIGINALSMARKETPLACESESSIONS → RECORDS
08 · THE EVIDENCE
EU AI ACT · ARTICLE 4

The regulator asks.
You print.

Per-person Capability Records, publicly verifiable by code. Org-level Article 4 evidence reports with gaps flagged honestly. A quarterly board page with the ROI delta. Supporting evidence of role-appropriate AI literacy. Stated honestly, never oversold.

VERIFIABLE RECORDSORG EVIDENCE REPORTQUARTERLY BOARD PAGE
09 · PRICING
EX VAT · INVOICES · CANCEL ANYTIME

Clear pricing.no theatre.

Individuals climb a self-serve staircase. Companies land small and expand.

TRACK 1 · PEOPLE · ARK DAILY
TRIAL
€3.79
7 DAYS · CONVERTS TO DAILY
DAILY
€17 /mo
DAILY CARD + REP · RECORD
DAILY CREATOR
€79 /mo
DAILY + PEER COHORT
LIFETIME
€599
ONE TIME · DAILY, FOREVER
TRACK 2 · COMPANIES · ARK PROGRAM
STAGE 1 · DIAGNOSTIC
€4,800
ONE TEAM · CREDITED TO PILOT
STAGE 2 · PILOT
€48,000
90 DAYS · UP TO 12 · ART. 4
ENTERPRISE
from €180,000 / q
ORG ROLLOUT
GUARANTEE · DELTA UNDER +1.5 LEVELS BY DAY 60 → WEEKS 8 TO 12 ON OUR CLOCK.
GOVERNMENT · ARK WORKFORCE PROGRAM · PRICED BY SCALE VIA PUBLIC RFP · ORG 50 TO 5,000 · INTERNATIONAL 5,000 TO 100K · REGIONAL 100K TO 2M · NATIONAL 2M+.
ADD-ONS · EXTRA TEAM +€28K · CAPABILITYOS+ €1,200/MO · FACILITATOR HOURS €2,400 / 10H · CERTIFICATION €1,800 / PERSON · EXEC BRIEFING €6,000 · EU AI ACT DOSSIER+ €3,600
10 · THE ASK
START · GET IN

Start free today.
Get the company in this quarter.

Kristaps Cirulis. Founder, ARK · 15 years in the industry · 10,000+ upskilled across Europe · 14 months of field research into why AI rollouts fail.

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